Title: Headline Split Tester
Author: bhalliburton
Published: <strong>November 21, 2010</strong>
Last modified: February 4, 2011

---

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This plugin **hasn’t been tested with the latest 3 major releases of WordPress**.
It may no longer be maintained or supported and may have compatibility issues when
used with more recent versions of WordPress.

![](https://s.w.org/plugins/geopattern-icon/headline-split-tester.svg)

# Headline Split Tester

 By [bhalliburton](https://profiles.wordpress.org/bhalliburton/)

[Download](https://downloads.wordpress.org/plugin/headline-split-tester.0.2.zip)

 * [Details](https://pcd.wordpress.org/plugins/headline-split-tester/#description)
 * [Reviews](https://pcd.wordpress.org/plugins/headline-split-tester/#reviews)
 *  [Installation](https://pcd.wordpress.org/plugins/headline-split-tester/#installation)
 * [Development](https://pcd.wordpress.org/plugins/headline-split-tester/#developers)

 [Support](https://wordpress.org/support/plugin/headline-split-tester/)

## Description

This plug-in allows you to enter an alternate headline for every post on your blog.
The headlines are then randomly alternated on your website until a certain number
of “headline views” has been reached. At that point, a “winning” headline (as determined
by the number of people that have clicked on each headline to date) is determined
and that headline is shown going forward.

## Installation

Installation is easy

 1. Upload the `headline-split-test` folder to the `/wp-content/plugins/` directory
 2. Activate the plugin through the ‘Plugins’ menu in WordPress
 3. Enter alternate headlines in the alternate headline section whenever you create
    a new blog post
 4. If you want to change our test for statistical significance, you can edit that 
    in the “Headline Split Tester” options under the Settings menu.

This sometimes conflicts with social media tracking systems that (foolishly) use
things like the Post title rather than the GUID to track activity around a post.
If this is a problem, go into the settings page in your admin screen and you can
configure it to not use the alternate headline on the page, only on the link to 
the page. This means that when a post wins, you would be best served by changing
the post title, although that might mess up your social media mojo as well. Alas.

## FAQ

  How does it test for statistical significance?

We track how many times headlines are shown and how many times each headline is 
clicked. When a headline has been shown enough, the headline with the most clicks
wins.

  That sucks!

Yeah, but it is better than some alternatives. Feel free to submit patches.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Headline Split Tester” is open source software. The following people have contributed
to this plugin.

Contributors

 *   [ bhalliburton ](https://profiles.wordpress.org/bhalliburton/)
 *   [ peterbessman ](https://profiles.wordpress.org/peterbessman/)

[Translate “Headline Split Tester” into your language.](https://translate.wordpress.org/projects/wp-plugins/headline-split-tester)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/headline-split-tester/),
check out the [SVN repository](https://plugins.svn.wordpress.org/headline-split-tester/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/headline-split-tester/)
by [RSS](https://plugins.trac.wordpress.org/log/headline-split-tester/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 0.2

 * Added new code to allow people to only show the primary headline on the blog 
   post page if they want, to keep from breaking social media analytics platforms
   that were poorly designed.

#### 0.1

 * Initial Release.

## Meta

 *  Version **0.1**
 *  Last updated **15 years ago**
 *  Active installations **10+**
 *  WordPress version ** 3.0.1 or higher **
 *  Tested up to **3.0.5**
 *  Language
 * [English (US)](https://wordpress.org/plugins/headline-split-tester/)
 * Tags
 * [a/b testing](https://pcd.wordpress.org/plugins/tags/ab-testing/)[headlines](https://pcd.wordpress.org/plugins/tags/headlines/)
   [split test](https://pcd.wordpress.org/plugins/tags/split-test/)
 *  [Advanced View](https://pcd.wordpress.org/plugins/headline-split-tester/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/headline-split-tester/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/headline-split-tester/reviews/)

## Contributors

 *   [ bhalliburton ](https://profiles.wordpress.org/bhalliburton/)
 *   [ peterbessman ](https://profiles.wordpress.org/peterbessman/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/headline-split-tester/)

## Donate

Would you like to support the advancement of this plugin?

 [ Donate to this plugin ](http://www.cogmap.com/)