Title: UTM Master
Author: Ghaas Technologies Pvt. Ltd
Published: <strong>July 17, 2025</strong>
Last modified: July 17, 2025

---

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![](https://ps.w.org/utm-master/assets/banner-772x250.jpg?rev=3329667)

![](https://ps.w.org/utm-master/assets/icon-256x256.jpg?rev=3329667)

# UTM Master

 By [Ghaas Technologies Pvt. Ltd](https://profiles.wordpress.org/ghaas/)

[Download](https://downloads.wordpress.org/plugin/utm-master.1.0.1.zip)

 * [Details](https://pcd.wordpress.org/plugins/utm-master/#description)
 * [Reviews](https://pcd.wordpress.org/plugins/utm-master/#reviews)
 *  [Installation](https://pcd.wordpress.org/plugins/utm-master/#installation)
 * [Development](https://pcd.wordpress.org/plugins/utm-master/#developers)

 [Support](https://wordpress.org/support/plugin/utm-master/)

## Description

UTM Master helps you capture and preserve UTM parameters in cookies for attribution
and tracking. Features include:

 * Auto-save UTM parameters (`utm_source`, `utm_medium`, etc.)
 * Support for custom UTM parameters
 * Append UTM to all site links and CTAs
 * GDPR-compliant consent banner
 * Shortcode to retrieve current and original UTM values

## Screenshots

 * [[
 * Table showing how to use shortcode.
 * [[
 * Table showing all active UTM parameters
 * [[
 * Settings page to configure cookie duration and GDPR.

## Installation

 1. Upload the plugin to the `/wp-content/plugins/` directory.
 2. Activate it from the ‘Plugins’ menu in WordPress.
 3. Configure settings from the **UTM Master** menu.

## FAQ

### Can I use shortcodes to show UTM values?

Yes. Use `[utm_master get="utm_source"]`. You can also use `entry_utm_source` to
show the first/original value.

### How do I add custom parameters?

Go to **UTM Master  Settings**, and enter custom parameter names.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“UTM Master” is open source software. The following people have contributed to this
plugin.

Contributors

 *   [ Ghaas Technologies Pvt. Ltd ](https://profiles.wordpress.org/ghaas/)

[Translate “UTM Master” into your language.](https://translate.wordpress.org/projects/wp-plugins/utm-master)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/utm-master/), check
out the [SVN repository](https://plugins.svn.wordpress.org/utm-master/), or subscribe
to the [development log](https://plugins.trac.wordpress.org/log/utm-master/) by 
[RSS](https://plugins.trac.wordpress.org/log/utm-master/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0

 * Initial release.

## Meta

 *  Version **1.0.1**
 *  Last updated **9 months ago**
 *  Active installations **50+**
 *  WordPress version ** 5.0 or higher **
 *  Tested up to **6.8.5**
 *  PHP version ** 7.2 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/utm-master/)
 * Tags
 * [cookies](https://pcd.wordpress.org/plugins/tags/cookies/)[GDPR](https://pcd.wordpress.org/plugins/tags/gdpr/)
   [marketing](https://pcd.wordpress.org/plugins/tags/marketing/)[tracking](https://pcd.wordpress.org/plugins/tags/tracking/)
   [UTM](https://pcd.wordpress.org/plugins/tags/utm/)
 *  [Advanced View](https://pcd.wordpress.org/plugins/utm-master/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/utm-master/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/utm-master/reviews/)

## Contributors

 *   [ Ghaas Technologies Pvt. Ltd ](https://profiles.wordpress.org/ghaas/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/utm-master/)