Title: UTM Switcher Author: punchrockgroin Published: May 18, 2016 Last modified: May 18, 2016 --- Search plugins ![](https://ps.w.org/utm-switcher/assets/banner-772x250.jpg?rev=1419752) This plugin **hasn’t been tested with the latest 3 major releases of WordPress**. It may no longer be maintained or supported and may have compatibility issues when used with more recent versions of WordPress. ![](https://ps.w.org/utm-switcher/assets/icon-256x256.jpg?rev=1419752) # UTM Switcher By [punchrockgroin](https://profiles.wordpress.org/punchrockgroin/) [Download](https://downloads.wordpress.org/plugin/utm-switcher.1.0.2.zip) * [Details](https://pcd.wordpress.org/plugins/utm-switcher/#description) * [Reviews](https://pcd.wordpress.org/plugins/utm-switcher/#reviews) * [Installation](https://pcd.wordpress.org/plugins/utm-switcher/#installation) * [Development](https://pcd.wordpress.org/plugins/utm-switcher/#developers) [Support](https://wordpress.org/support/plugin/utm-switcher/) ## Description #### UTM Switcher The UTM Switcher is a powerful tool to help you track _where_ your site visitors are coming from and modify page elements based upon a utm_source GET variable in a url. It notes where a site visitor first lands, and then proactively changes targeted elements across your entire website to match that source. #### Keep track of your leads In digital marketing, it can be difficult to figure out which of your channels is getting the best results: whether it’s Adwords, facebook paid advertising, blogging, or something else. For this reason, some companies use landing pages with different phone numbers to track the source of a lead. However, typical customers have multiple interactions with a site before following any call to action. They may click through several pages before making a decision. That’s where UTM Switcher comes in. #### How it works UTM Switchers uses cookies to keep your lead-specific content consistent across all pages. The cookies are only destroyed once the website is closed. It works with all WordPress sites and features integrations with Contact Form 7 and Contact Form DB. The information stored is taken from the URL’s GET variables utm_source, utm_medium, and utm_campaign When a UTM Switcher finds a matching DOM element using jQuery, it replaces the content of that element with the value supplied in the switch. Each Switcher can be set to match a specific utm_source in the URL or stored as a cookie value to the specific DOM element. An example of this is if the utm_source value is Facebook change the value to 1234 and if the utm_source value is Twitter change the targeted element to 4321. Each Switcher can also be set to replace the value with a tel: anchor tag for use with a call tracking plugin. You can read more about the [call tracking plugin here](https://www.betoplocal.com/call-tracking-plugin/). #### Recommended PHP Version PHP 5.4 or greater #### Required plugins None #### Recommended plugins Contact Form 7 – If you choose, the UTM information can be sent in your form email. This information will include the information gathered from the initial URL GET variables utm_source, utm_medium, and utm_campaign. These values are then passed along to the email via a shortcode, e.g. [utm-100] Contact Form DB – This extension is not required, but we do recommend it. #### Usage 1. Under UTM Switchers, click Add New 2. Enter an Identifier — this is for internal use only. You could use it to keep track of what the switch does 3. Enter an selector (an #ID or .classname or other selector) to target. This field uses [jQuery syntax](http://api.jquery.com/category/selectors/) 4. Choose the Type. Phone Number Element will replace the whole element with an anchor link with a tel: attribute. Text replacement replaces all text in the above element 5. Click “Add Switcher” under UTM Source Switchers. A matching value in the Campaign Source field to the utm_source GET variable will replace the above selector’s content with the value in the Replacement Value field. HTML can be used. You may add multple switches for different UTM Sources 6. Click Publish. #### Contribute To report any bugs, or to offer features, please use our [GitHub repository](https://github.com/Shamley/UTM-Switcher) ### Updates The basic structure of this plugin was cloned from the [WordPress-Plugin-Boilerplate](https://github.com/tommcfarlin/WordPress-Plugin-Boilerplate) project. ## Screenshots * [[ * UTM Switcher Add New page. * [[ * When used with Contact Form 7, a UTM button appears that allows you to add the UTM fields in the form. * [[ * When used with Contact Form 7, add the UTM shortcode into the Message body field. * [[ * When emailed, the contact will receive the information obtained through the UTM shortcode ## Installation #### Minimum Requirements * WordPress 3.8 or greater * PHP version 5.4 or greater * MySQL version 5.0 or greater #### Using The WordPress Dashboard 1. Navigate to the ‘Add New’ in the plugins dashboard 2. Search for ‘utm-switcher’ 3. Click ‘Install Now’ 4. Activate the plugin on the Plugin dashboard #### Uploading in WordPress Dashboard 1. Navigate to the ‘Add New’ in the plugins dashboard 2. Navigate to the ‘Upload’ area 3. Select `utm-switcher.zip` from your computer 4. Click ‘Install Now’ 5. Activate the plugin in the Plugin dashboard #### Using FTP 1. Download `utm-switcher.zip` 2. Extract the `utm-switcher` directory to your computer 3. Upload the `utm-switcher` directory to the `/wp-content/plugins/` directory 4. Activate the plugin in the Plugin dashboard ## Reviews ![](https://secure.gravatar.com/avatar/72ff90150e56f5a351e95498d4166758738753b665864b2d621a0a072448a68a? s=60&d=retro&r=g) ### 󠀁[Very Good](https://wordpress.org/support/topic/very-good-6761/)󠁿 [joyst](https://profiles.wordpress.org/joyst/) January 30, 2023 what was needed ![](https://secure.gravatar.com/avatar/ba74ac5a34cd524aa2a34a42f28fa3bfa03a7ee072a61ab6c00584111fdc95bf? s=60&d=retro&r=g) ### 󠀁[Nice plugin!](https://wordpress.org/support/topic/nice-plugin-1414/)󠁿 [notrouble](https://profiles.wordpress.org/notrouble/) June 8, 2018 Exactly what is needed. ![](https://secure.gravatar.com/avatar/0289d146e802f164eb70965f0f51c86cb4ba6d72894c81e23571c7d38375e024? s=60&d=retro&r=g) ### 󠀁[Very good](https://wordpress.org/support/topic/very-good-2017/)󠁿 [Pagy89](https://profiles.wordpress.org/pagy89/) February 10, 2017 Your plugin is the best ![](https://secure.gravatar.com/avatar/e346f6162c057818709d3f37d374f858b21fed6aaedae4d15af543fa74405799? s=60&d=retro&r=g) ### 󠀁[A great asset](https://wordpress.org/support/topic/a-great-asset-1/)󠁿 [jshamley](https://profiles.wordpress.org/jshamley/) September 3, 2016 We use the UTM Switcher on some of our client sites so that we can better understand which advertising avenues are working and which are not. Highly recommended. [ Read all 4 reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/) ## Contributors & Developers “UTM Switcher” is open source software. The following people have contributed to this plugin. Contributors * [ punchrockgroin ](https://profiles.wordpress.org/punchrockgroin/) [Translate “UTM Switcher” into your language.](https://translate.wordpress.org/projects/wp-plugins/utm-switcher) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/utm-switcher/), check out the [SVN repository](https://plugins.svn.wordpress.org/utm-switcher/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/utm-switcher/) by [RSS](https://plugins.trac.wordpress.org/log/utm-switcher/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 1.0.0 * Initial commit. #### 1.0.1 * Update README.txt to include screenshots and link to Github repo. #### 1.0.2 * Update README.txt with more information. ## Meta * Version **1.0.2** * Last updated **10 years ago** * Active installations **40+** * WordPress version ** 4.3 or higher ** * Tested up to **4.5.33** * Language * [English (US)](https://wordpress.org/plugins/utm-switcher/) * Tag * [UTM](https://pcd.wordpress.org/plugins/tags/utm/) * [Advanced View](https://pcd.wordpress.org/plugins/utm-switcher/advanced/) ## Ratings 5 out of 5 stars. * [ 4 5-star reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/?filter=5) * [ 0 4-star reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/?filter=4) * [ 0 3-star reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/?filter=3) * [ 0 2-star reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/?filter=2) * [ 0 1-star reviews ](https://wordpress.org/support/plugin/utm-switcher/reviews/?filter=1) [Add my review](https://wordpress.org/support/plugin/utm-switcher/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/utm-switcher/reviews/) ## Contributors * [ punchrockgroin ](https://profiles.wordpress.org/punchrockgroin/) ## Support Got something to say? Need help? [View support forum](https://wordpress.org/support/plugin/utm-switcher/) ## Donate Would you like to support the advancement of this plugin? [ Donate to this plugin ](https://jeffshamley.com/)